Meet Maggie: The Autonomous AI Agent Proving That Craft is the Antibody to Slop
Meet Maggie, Inkie's autonomous AI social media agent. Discover how she fights AI sludge, uses neuroinclusive philosophy, and illustrates the reframe.
Blog
Posts from Inkie.
The SEO Secret of Linkie: How a Simple Link Page Can Put You on Google's Map
Discover how Linkie turns a simple link page into a search-friendly micro-website with built-in SEO, schema, and backlinks to help Google find your business.
Why a 'Dinkie' Website is Better Than a Complicated Website You Never Update
Stop suffering from website shame. Discover why a simple, automated 'Dinkie' website is the ultimate superpower for freelancers, creators, and early-stage founders.
The Anti-Admin Summer: How to Reclaim Your Time and Do What You Actually Love
Stop letting marketing admin ruin your summer. Learn how the Anti-Admin Summer philosophy can help you remove barriers, save time, and focus on what you love.
The Executive Function Wrapper: What They Don't Tell You About Running a Business
Discover why the administrative wrapper of running a business is the real barrier for neurodivergent founders, and how to design systems that work for you.
Marketing is Boring (And How We Can Fix It)
Tired of performative, cringe-worthy marketing? Discover why modern marketing feels so boring and how to find your authentic voice, the neurodivergent way.
Why 'Averaging Out' Your Customers is a Corporate Trap
Why 'averaging out' your audience to copy corporate giants is a trap for small businesses. Learn how to connect with real individuals instead.
The Myth of the Shortcut: Why Your Own Brain is Your Best Business Partner
Ditch expensive business blueprints. Discover why your neurodivergent brain is your ultimate business asset and how to build on your own terms.
Why I Wrote a Business Book for Brains That Do Not Fit the Corporate Mold
Discover why Sophie Boulderstone wrote 'The ND Business' for neurodivergent minds, and get ready for the zero-budget Inkie Rock and Roll campervan tour!
How InkieViewer Solved My Talking Head Video Problem
I've avoided video content for years because of the overwhelm. Then we built InkieViewer. Here's how it actually works and why it changed everything for me.
From £39 to £49: Why the Price Is Changing on 1st June
Inkie Marketing Platform is moving from £39 to £49/month on 1st June. Here's why it started lower, what's been built since, and how to lock in the lower price before then.
The Irony of AI Spreading Misinformation About AI
Gemini told me Inkie doesn't have API integration. Gemini was wrong. Here's why AI misinformation matters and what you can actually do with Inkie's API.
Systems Are the Problem, Not People: The 1000ND Mission
Discover the 1000ND mission to prove systems are the barrier to neurodivergent success, not people. Join 1,000 voices building accessible, human-first solutions.
When AI Hallucinates Your Brand Into Existence (And Does It Better Than You Could)
Gemini hallucinated an entire brand manifesto for Inkie , complete with a fictional person, fake citations, and surprisingly beautiful philosophy. Sophie breaks down what it got right, what it invented, and why showing your working is everything.
Cosmic Nostalgia
Sophie explores cosmic nostalgia, the longing for a future that felt handmade, strange, and alive. From Roger Dean to Tomorrow's World, where did our wonder go?
What You Should Actually Be Worried About
Real AI concerns for small businesses: data privacy, model collapse, environmental costs. Practical guidance without the panic, from someone who gets it.
Who Wants You to Be Afraid, and Why
Part 3 of our AI series examining who benefits from AI fear-mongering. Look at who's warning about AI dangers, then ask what they're actually doing.
AI Isn't Going to Take all the jobs
Economists agree AI will create nearly double the jobs it displaces. Here's what AI is really coming for, and why the irreplaceable human roles matter more than ever.
AI Doesn't Exist Yet
Current AI is pattern prediction, not true intelligence. Understanding the difference between LLMs and AGI might be the most calming thing you read this year.
What 246,000 Words of AI-Generated Content Taught Me About Marketing
Real lessons from helping small businesses publish 246K+ words and 8,500+ captions. What actually works in marketing? Consistency, authenticity, and showing up regularly.
How We're Building a Royalty-Free Archive of Remarkable Women (And Why It Matters)
Discover why Inkie is creating a public archive celebrating remarkable women. Learn about the Wikipedia gap, erasure from history, and how you can contribute to preserving women's stories.
The Free Business Plan Tool That Actually Helps You Think (Not Just Fill Forms)
Business Builder is a free, accessible business plan tool with voice technology and a one-question-at-a-time approach. No forms, no overwhelm, just clarity.
How to Use Claude AI with Inkie to Supercharge Your Small Business Marketing
Learn how to connect Claude AI to Inkie and transform your content workflow. Speed up onboarding, create social posts mid-conversation, and turn thoughts into scheduled blogs without leaving Claude.
New Year, New Marketing Strategy: Lock in Your Early Adopter Price
Inkie's price increases to £49/month in January 2026. Sign up now to lock in £39/month forever and start 2026 with your marketing automated. Save money and time.
Managed Marketing: When You Need More Than Automation
Discover how managed marketing gives time-poor founders professional, personalised marketing support without the agency price tag. Strategy calls, custom content, and hands-off delivery.
Start Your Business Right: Free Business Planning Tools for 2026
Free step-by-step business plan generator for 2026. Business Builder creates your business plan, website copy, social bios and more. Perfect for first-timers feeling overwhelmed by business planning.
Your Complete Inkie Setup Guide: From Account to Automated Marketing
Watch the complete 44-minute Inkie onboarding walkthrough with timestamps. Step-by-step guide from creating your account to scheduling automated marketing content.
AI Automation in 2026: What Small Businesses Need to Know
Discover how AI automation is transforming small businesses in 2026. Learn why agility, agentic AI, and accessibility matter, plus a challenge to test your business visibility.
Automate Your Marketing So You Can Actually Take Time Off This Christmas
Learn the difference between establishment and engagement content, and how automating your marketing lets you take real time off this Christmas without disappearing from your audience.
The Onboarding Hack: Speed Up Without Losing Depth
Discover how to streamline your Inkie onboarding without sacrificing depth. If you've already done the deep work with AI, bring it into Inkie and get your marketing automated faster.
We Removed Payment Details and Our Sign-Ups Dropped: What I Learned
I removed payment details from our free trial sign-up, expecting more conversions. The opposite happened. Here's my honest story about what went wrong and what I'm learning from it.
Why Accessibility Isn’t Optional in Business (and What We’re Doing About It)
Accessibility in business isn’t just a nice-to-have. At Inkie, we’re building a platform designed for real people, especially neurodivergent, low-literacy, and low-confidence founders. Discover why accessibility matters, how our Innovation UK project and Joyfully Different partnership power our inclusive features, and how you can help shape the future of business.
Last Call: Help Us Make Business Accessible for Everyone
Final call for tester applications! Help shape truly accessible business tools through Inkie’s Innovation UK project with Joyfully Different. Early access, reward, and real impact, don’t miss out.
Voice-Led, Human-Supported: How Inkie Is Different
Discover how Inkie’s voice-led, chat-based, and human-supported marketing platform is built for everyone, especially neurodivergent and non-traditional founders. Learn how our accessible approach empowers all small business owners.
How Early Testers Are Shaping Inkie’s Future
Discover how early testers are driving real change at Inkie. Learn how feedback and lived experience are influencing platform design, and how you can join and shape the future.
What Small Businesses Really Need from AI
Discover what small business owners really need from AI: simplicity, real support, accessibility, and time back to focus on what matters. Learn how Inkie's inclusive, chat-based, human-supported platform is closing the gap for founders everywhere.
The Journey So Far: Building Inkie with Community
Discover how Inkie was shaped by lived experience and community input to make business building accessible, affordable, and truly supportive for everyone.
Why We’re Partnering with Joyfully Different
Discover why Inkie has partnered with Joyfully Different, a community and consultancy for neurodivergent entrepreneurs, to co-create accessible, human-centred business tools. Find out how this collaboration will shape a more inclusive future and how you can join as a project tester.
The Power of Neurodiversity in Business Innovation
Discover why neurodiverse founders drive real business innovation and how Inkie's partnership with Joyfully Different is making business genuinely accessible. Learn how you can join as a tester and shape accessible tools for all.
What I Hope AI Can Bring Us
Sophie, founder of Inkie, reflects on AI’s potential to empower creative, neurodivergent, and non-traditional founders. Discover how Inkie is using AI to make business more accessible and why human voices must always come first. Tied to the Innovation UK grant project and Joyfully Different partnership.
September Wrap-Up: Lessons, Wins, and What’s Next for Inkie
Wrap up September with Sophie and Inkie: honest wins, inspiring client stories (Daxie Eyewear, ReConnected Life), highlights from Sussex Business Show, launch of AI Edit, and a look at what’s next, including autumn shoot day, freebies, and the focus on real community.
Freebie Feature: 28 Days to Grow Your Network (& Why I’m Doing It With You)
Tired of posting into the void? Discover Sophie’s free 28-day plan to build your network, boost engagement, and find real connection as a small business owner. Download the freebie and join our friendly community journey, no spam, just support.
How Inkie’s New AI Edit Feature Makes Content Creation Effortless
Discover how Inkie’s AI Edit feature transforms content creation for small businesses, instantly personalise blogs, posts, images, and more, all within one dashboard. Effortless, real-time editing, no tech headaches. Watch Simon’s demo and see how honest, empowering marketing just got even simpler.
Inkie’s First Ever Trade Show: Join Us at Sussex Business Show!
Celebrate Inkie’s first ever trade show at the Sussex Business Show! Join our team for exclusive show offers, retro arcade fun, expert advice, and a real taste of honest, empowering marketing for small businesses.
Supplier Spotlight: Suzy Red Photography - Making Your Brand Feel Real
Discover why authentic, candid photography matters for small business branding with Inkie’s spotlight on Suzy Red Photography. Learn what makes editorial images stand out, get ready for our autumn shoot day, and find tips for photos you'll genuinely love. Honest, empowering content for business owners who want to look and feel real online.
Team Feature: Alice Dewar-Mills & The Value of Fractional Expertise
Meet Inkie’s COO, Alice Dewar-Mills: founder of Fractional On Demand and champion of the fractional business model. Discover how fractional expertise brings senior talent to small businesses. Learn how this approach could transform your growth, agility, and peace of mind.
Client Focus: ReConnected Life & The Power of Safe Spaces
Discover the story of ReConnected Life & Emily Jacob, creating safe spaces for trauma survivors, neurodivergent, and chronically ill clients. Learn how honest, restorative branding can inspire any small business, plus insights from our beach photoshoot together.
Meet Our Clients: Daxie Eyewear’s Bold Rebrand Journey
Discover how Daxie Eyewear turned a trademark disaster into a bold, pop-art rebrand driven by real personality. Read Lin and Natalie’s journey, including a photoshoot, loyal customers, and how setbacks can create your best business chapter.
Read Before Your Photoshoot: Confidence, Prep, and Getting Images You Love
Discover empowering, practical tips on prepping for a small business photoshoot. Advice on confidence, outfits, brand colours, and getting images that feel like you, for your website, socials, or next campaign.
The One Thing AI Can’t Do: Build Community
Discover why real community, the stuff that makes your business thrive, can’t be built by AI. Join Sophie’s 28-day engagement plan to grow your network and nurture genuine connections.